Charles Warner is the CEO of Innovative Properties Worldwide, a veteran-owned media company out of Denver, where he is responsible for overseeing the company’s many areas of specialization, including custom publishing, sponsorship sales, onsite activation, audience development, ad sales training, and branded content. Prior to IPW, Charles oversaw a Florida media company that produced over 300 high-end event publications for some of the most prestigious sports properties in the world, such as the PGA, NASCAR, LPGA, NCAA March Madness, NCAA college football, the Super Bowl, and the World Series. Charles has almost 20 years’ experience selling print and digital advertising in publications of all sizes. Throughout that time, he has developed a consistent track record of recruiting, hiring, and training media sales professionals who have gone on to have exemplary careers. 1n 2010, Charles created Ad Sales101 to simplify the process for selling print advertising, while speaking to salespeople all around the country. Training and motivating sales teams remains a passion for him today.