June 24, 2024

Innovation & Tech Today


Buyer’s guide: The Top 50 Most Innovative Products
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This Week’s Top 5 Tech Stories You Must Know- September Week 4

With the rapid changes in the tech world, staying up to date with the latest news is essential. This week has seen a lot of developments across various sectors, from Microsoft releasing game-changing features to Windows 11, iPhone 15 phone case sales struggling, the new film The Creator set to premiere this Friday, and more. So, let’s get started! 

Microsoft Releases Game-Changing Features

On Sept. 26, Microsoft released big updates to Windows 11. With access to the Windows CoPilot, RGB lighting support, AI-powered updates to the Snipping Tool and Photos, and an enhanced File Explorer, the new tech update brings convenience and productivity to its users. 

One of the most pivotal features of the Windows 11 update is the AI image generator in Paint. Yusuf Mehdi, the head of consumer marketing at Microsoft, states the cocreator “unleashes your creativity by simply inputting a text prompt, selecting a style, and generating a unique image. You can then use the array of other tools in Paint to further refine your creation, whether it’s adding layers or drawing on top.”

iPhone 15 Pro Case Sales Are Struggling

Third-party iPhone case makers have become more common and have had past success in selling iPhone cases to consumers after new tech releases. However, this success has seemingly dwindled after various manufacturers failed to design their phone cases with an Action Button slot for the iPhone 15 Pro and Max. Brands such as Bellroy and Peak Design have reportedly been shipping their products without this correct design, making it difficult for consumers to use their new tech. 

These mistakes stem from third-party phone case sellers not having inside knowledge about the new iPhone designs and having to rely on rumors about new dimensions through the media before releases. The impact of this situation has been a vast amount of phone case returns to third-party companies by unhappy customers, a halt of sales by those who didn’t buy too soon, and more iPhone case sales for Apple itself.

Photo by Efrem Efre via Pexels

The Creator Is Set to Premiere This Friday

The new sci-fi film, The Creator, premieres Sept. 29 in theaters nationwide. The film depicts a future world where robots with artificial intelligence rage against the human population in a post-apocalyptic war. With the themes of tech and its power, the new movie is said to be a tear-jerker that challenges how humans view artificial intelligence and its impact. 

The Net Zero Innovation Hub Is Open

Big tech giants such as Schneider Electric, Danfoss, Google, and Microsoft collaborated to open the new European research and development hub for green data centers. The Net Zero Innovation Hub, located in Fredericia, Denmark, was created to help find tech solutions for carbon footprint. 

The group put out a statement to explain their goals with this new hub: “The consortium will function as a neutral meeting place where key players can enter into collaborations and develop new innovative solutions that can be quickly implemented for the benefit of the green transition. At the same time, it will serve as an opportunity to share best practices and guidance from leading researchers. Initially, the focus is on developing solutions that lower or equalize the data centers’ carbon emissions and contribute to the stabilization of the electricity grid.”

Photo by Markus Distelrath via Pexels

Meta Releases New AI Chatbots With Personalities

On Sept. 27, Meta released new AI chatbots with unique personalities. Celebrities such as Snoop Dogg, Tom Brady, and Mr. Beast are some of the first to permit Meta to use their personalities to reenact for chatbot purposes. 

These chatbots will be virtual assistants in the United States who can help individuals with general tech inquiries on the website. But that’s not all. Mark Zuckerburg stated, “This isn’t just going to be about answering queries. This is about entertainment and about helping you do things to connect with the people around you, helping you accomplish the things that you want.”

Picture of By Lindsey Feth

By Lindsey Feth

Managing Editor, Innovation & Tech Today

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