Due to rapid technological innovation, customer behavior, increasing market volatility, product-line proliferation, and shrinking product lifecycles brings major disruption in the automotive industry around the globe.
The upgraded infotainment systems, smart connectivity’s, electric vehicles, unmanned auto-drive, etc. are the few which brought a different landscape to the automobile market. This landscape was not adopted globally, but companies are striving hard to get there. Continuous innovations are often bringing disruption in automotive sector and changing its dimensions on customer’s mind.